Monday, 28 February 2022

Manage calls efficiently with voice calling api – fonada

What is a Calling API?

Calling APIs is the development of clients’ applications submitting a request to an API, and the following API returns the requested information from the dedicated server or program, providing the data back to the user. Various APIs are available in the telecom industry such as phone call API, voice calling api, android API calls, and more.

For example, if an app uses voice call API to call a targeted user, a user can utilize the API call to use the voice call feature.

 

Advantages of Fonada’s Calling API

 

1.       Customize

We treat each client differently as to provide personalized service. Fonada’s api calling in android can be diversified with greetings, premium services for long time consumers within an app or website.

2.       Integrate

Add phone call API to make easy customer interaction from everywhere – website, mobile app or any other platform.

3.       Synchronize

Fonada’s calling API allows you to forward call information, call data for CRM, and a platform for smooth transfers.

 

How to integrate API to your website? 


4.       Locate the URI of the server

The first thing is to find out the Uniform Resource Identifier (URI) of the server whose data a user requested. This is the same as the home address, and without it, a user can’t initiate the process. To call android API calls or phone call API, URI is needed and it helps to locate the receiver address.

 

5.       HTTP Integration 

After the first step, include the following basic request verbs:

01 GET - Returns a resource to the user.

02 POST - This command creates a new object

03 PUT – It edits the existing resource

04 DELETE – This terminates the specified object

6.       Access Token or API Key Inclusion

It serves as a unique identifier to authenticate calls via an API. It used to accept or deny requests based on the client’s permission. This helps the user verify each request and record it for insights and other purposes.

 

FAQ

What is calling an API? - An API call is the course of a client application presenting a solicitation to an API and that API recovering the mentioned information from the outside server or program and conveying it back to the client. Suppose your application utilizes Facebook APIs to remove information and usefulness from the stage.

What is API and how it works in Android? - Programming interface is the abbreviation for Application Programming Interface, which is a product go-between that permits two applications to converse with one another. Each time you utilize an application like Facebook, send a text, or check the climate on your telephone, you're utilizing an API.

 

Tuesday, 15 February 2022

Secure SMS communication for businesses – fonada.com


Here, in India's capital, life advances at a fast rate, with growing technology and new ideas. Establishment of effective communication has rendered successful businesses in the age of information, as it bestows clear and progressive output. To ensure a proper outlay, a secure SMS provider for enhanced brand reach is an important tool for your brand. To ensure a safe channel of communication, following are some tips for selecting a SMS service :- 

 

1.       Integrate Change with SMS

From the advent of wireless communication, SMS has played a vital role in providing essential information from sender to the receiver. It is one of the most effective, money saver and non-confrontational ways of interacting with clients. All that is necessary is a SMS sender-ID and telecom service provider. 

 

2.       Types of SMS 

·         Transactional : It contains crucial business information, sent by the company to its customers. Mainly, it intends to display promotional content to drive new business. 

·         Promotional: This type of SMS allows an interactive experience, where the company offers its existing customers new deals, discounts, and enquiry about purchased goods. 

·         Transactional Opt-In: Such SMS are only delivered to clients who have opted for this service. It saves delivery cost and increases response rate. 

 

3.       SMS Products

·         Bulk SMS: Reach a wide spread audience with bulk SMS service. Although it costs a little more, but it displays better responses than a limited group.  

·         OTP Authentication: Integrate OTP validation for secure information outflow. To confirm customer identity unique code is sent to the registered mobile phone. 

·         Reminders: Various companies have opted for SMS service to send their affiliated businesses a quick reminder about their upcoming scheduled meetings and appointments.

·         Feedback: A particular link is sent to the client’s contact number via SMS that redirects the user to the company’s feedback and survey page. 

·         Updates: Provide your customers with new developments with SMS alert service for a transparent. 

 

SMS has been a trustworthy comrade for companies to reach existing as well as potential clients with ease. That’s why it is essential to pick a good service provider for greater brand awareness.

 

Faq:


How can I send bulk SMS for free?

Instructions to Send Bulk SMS with Free Bulk SMS Sender


4.       Create your message to be sent through mass SMS free applications.

5.       Add beneficiaries by choosing the number from your contacts.

6.       Type the message you need to pass on to your objective clients in the message box.

7.       Review your message and hit the send button! It's just basic.


How do I start a bulk SMS business?


Get everything rolling with the Bulk SMS Service Business in India


1.       Turn into a Bulk SMS Service Provider. To arrangement your very own SMS entryway, you need to follow the accompanying advances: ...

2.       Begin as a Bulk SMS Reseller. ...

3.       Get into the Business as Bulk SMS Aggregator.

Sunday, 13 February 2022

IVR & Bulk Calls During a Health Crisis


The situation around the globe continues to deteriorate as the Corona virus wedges the world’s supply with magnified cargo delays, labour shortages, and flight cancellations. As a damage control measure industries are now adopting higher advancement in automation at all levels of enterprise. Be it manufacturing, sales, or marketing, every aspect of consumer care is being heavily automated to ensure the supply-demand balance.

With reduced manpower and strict work-from-home policies in place, businesses are utilising automation to reach their customers like never before. Bulk calls have been especially revolutionary as computerised auto-dialers deliver pre-recorded messages to millions of phone numbers at once. This has proven to be an exceptionally powerful tool in the face of a global health crisis. 

Research heavily supports the utilisation of ivr bulk calls for mass out-reach during a health crisis (Mouza, 2003). In India, public-service and emergency announcements have been deployed since the onset of Corona pandemic, where mobile and landline-phone users are receiving critical health and safety information with every call they make and receive. 

Call centers have always been vital for mass marketing campaigns, lead-generation, payment reminders, promotions and introducing new services, announcements, and fundraising. However, the current social distancing rules severely limit the functioning and operations of all such industries and customer care centers.  

Companies and organisations now have the capacity to record their messages and customise their call-flow in any language and blast it across the country to their existing and potential user base. Bulk voice calling is a power-tool that is now replacing the need for training and maintaining PSA, promotional and transactional calling teams.  

Educating mass populations about healthcare information has been proven to be scientifically successful in disease management and control. Interventions as such use automated calling as a cost-effective option for delivering and gathering information (Corkrey & Parkinson, 2002). This is a high risk, high expense time for service providers, and automating outbound calls is helping to bring down their expenditure significantly while maintaining efficiency and potential for business growth. 

Automation can aid profit and social welfare at the same time. Companies that are at a risk of inability to attend to their customers now have the option of staying connected with all their stake-holders, regardless of the physical location of their teams. This also highlights the question of how we can utilise our workforce better and liberate them from repetitive tasks. This pandemic brings serious threats with it, yet somehow it gives us a chance to revolutionise our operations in a more economic way.

Corkrey R, Parkinson L. Interactive voice response: review of studies 1989- 2000. Behav Res Methods Instrum Comput. 2002;34:342-353.

Mouza AM. IVR and administrative operations in healthcare and hospitals. Journal Healthcare Information Management. 2003;17:68-71.

Lavigne JV, Tapper K. Interactive voice response in disease management: providing patient outreach and improving outcomes. Disease Management & Health Outcomes. 1998;4:1-16.


Friday, 11 February 2022

Marketing Prospect: Lead Generation Campaign – fonada.com

What is a lead? Why is it so important for a company to keep chasing them? Companies across the globe have asked these questions over and over within their business existence from time and again. Lead Generation, in general, accounts for people who show an interest in some services or products. But for a salesperson, a lead is an eager contact who is willing to buy at the very moment. 


There are three types of leads in marketing; mainly - 

1.       Contact - Dissolving the common denominator, contacts mimicking the same behavior as the existing customer are contacts. 

2.       Marketing Qualified Lead: Indulgence of people into various marketing schemes make them vulnerable and wanting for more. Leads warmed up for a sales pitch are coined MQL. 

3.       Sales Qualified Lead: Utilizing the marketing spectrum, leads qualified by the sales team as opportunities are SQLs.

 Lead Generation: Process Initiation 

Marketing campaigns fulfill the role of providing leads by communicating with existing businesses and potential clients. For generating new leads, here are some points used by profitable businesses:

1.       Size and Turnover - Bigger the company, the Bigger the employee capacity of the business. The size and turnover of a business determine the lead quality.

2.       Segregation: Differentiating clients based on the industry clarity to the sales team during the lead generation process.

3.       Location: Accessibility matters! Businesses within a few kilometers from the sales department enhance the probability of becoming a new lead. 

4.       Market Scope: For businesses to be profitable, new profitable leads should have a current and future relevance. 

To distinguish between leads and bust in B2B or B2C markets, BANT (Budget Authority Need Timescale) technique is used. 

Shape your lead generation model: Tools

Countless models have been discovered by experts, but for today’s digital world following techniques are initiated: 

1.       Inbound Marketing - To put it into simple words, inbound marketing pushes incentives for products having inherent qualities. 

2.       Outbound Marketing - On the other hand, outbound marketing persuades an unsuspecting audience. 

3.       Content Marketing - This type of marketing sets quality content as a source of information about a product or a service. With the help of SEO practices, content reaches a larger audience. 

 

Conclusion: Nurture and Grow

Although quite a few lead generation services were launched in the past few years, the conversion rate amongst businesses has been low. Not being able to target organically, nurturing leads through email should be prioritized in a marketing campaign rather than blasting people with unrelated information.

Fonada – Telecom Automation via Bulk Auto Calling Software

 

Telecom Automation that helps you Grow

Fonada is your perfect customer acquisition partner from promotions, to user-authentications and transactions